Permission-based Email Marketing
We offer a professionally managed, fully hosted solution that lets you easily send emails to your clients, and track the outcome of your email campaigns.
Instead of spending a fortune on paper newsletters and postage, email newsletters can be sent for a fraction of the cost, faster, and can provide you with immediate feedback.
Your most important marketing tool?
- Emails are a great way to get in closer contact with customers. It doesn’t rely on your customer remembering to visit your site, or seeing a print advertisement.
- You can personalise emails to suit the particular interests of that customer, instead of sending a generic brochure.
- You only pay for people you are actually sending to, instead of shot-gunning out to the world at large.
How can I tell if it’s working?
One of the frustrations with many marketing activities is that it can be very hard to tell what is working, and what is just costing money. When you conduct email marketing with a tool like ours, you can see very quickly what is working, and what is not.
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- Recpient Activity
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- Opens Over Time
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- Link Activity
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- Compare Campaigns
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- Campaign Snapshot
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- Bounce Summary
The screenshots above are example reports similar to the ones available to you – and you can access these at any time.
If you identify where an improvement can be made, you can tweak your newsletter immediately.
This form or targeted marketing is potentially a huge saver of time and money.
So how much does it cost?
After we have designed your template, the ongoing costs are as follows:
| I’ll use it regularly | I’ll use it every few months |
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If you plan on using sending newsletters and announcements more often than once per month, then the flat-rate plan is for you. It allows you to send unlimited email campaigns for the one flat fee, based on the size of your database:
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With the pay-as-you go plan, you only pay when you actually send a campaign. The cost structure works like this:
For example, if you have an email list of 150 people it works like this: $10 + (150 x 0.02) = $13 |
